Susie B. & Co.

More than just Marketing

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SEO - Competitive Analysis - Website Audits - Local SEO - Consulting

Hello.

I’m Susie.


Meet an ambitious digital marketing freelancer driven by a passion for helping business owners enhance their online visibility. This dedicated professional is on a mission to unlock the full potential of websites, using their expertise to navigate the complex world of search engine optimization.


With a relentless commitment to optimizing websites and increasing organic traffic, this freelancer is a trusted partner for businesses seeking to thrive in the digital landscape.


Their motivation lies in the success of their clients, and they work tirelessly to ensure that businesses can rise to the top of search engine rankings and reach their target audience effectively.

Services

Comprehensive SEO Audit

In-depth website audits to identify technical SEO issues, content gaps, and opportunities for improvement. Provide detailed reports and recommendations.

Technical SEO Optimization

Resolve technical issues like crawl errors, site speed optimization, mobile-friendliness, schema markup, and structured data implementation.


Competitive Analysis

Analyze the SEO strategies of competitors to identify strengths and weaknesses. Develop a strategy to outperform them.

Local SEO

Help local businesses improve their online visibility through local SEO strategies, including Google My Business optimization, citation building, and local link acquisition.


Advanced Keyword Research

Go beyond basic keyword research to find long-tail keywords, question-based queries, and semantic search opportunities. Focus on high-conversion keywords.


SEO Analytics and Reporting

Implement advanced tracking and analytics tools, such as Google Analytics, Google Search Console, and third-party SEO software. Provide detailed performance reports and insights in Google Looker or other platforms.

Filter, Funnel, Lead Generation, Filtering, Tool Icon
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Proof

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Conversion Rate Optimization

Facing a significant drop in conversions post-COVID, a client sought my expertise. Despite sustained site traffic, the conversion rates were alarmingly low. Upon thorough website assessment, a critical issue emerged – all calls to action were buried at the bottom or tucked away in a side panel amidst content. Recognizing the urgency, I swiftly repositioned the Call To Action to the top of the page, ensuring immediate visibility and multiple contact options for potential leads. The impact was immediate – within a month, leads doubled, demonstrating the pivotal role strategic Call To Action placement can play in driving tangible results.

Keyword Surge

A city-based local business, grappling with fierce digital competition, enlisted my help. Despite top-notch services, it languished in obscurity amid online rivals. The mission: turbocharge online visibility and broaden the audience for a sales boost.


Executing a laser-focused plan, we optimized website content, implemented a robust local backlink strategy, and unleashed geofencing ads. The results spoke volumes as rankings surged steadily over time. The triumphant strategy not only elevated the business above the digital noise but also translated into tangible growth and increased sales.


Content Strategy Triumph

Through the meticulous crafting and dynamic execution of a customized content strategy, Client A.C. not only skyrocketed its online visibility but also forged a profound connection with its target audience. This case vividly illustrates the transformative impact of a meticulously planned content strategy, propelling the brand to new heights in the digital realm. The results were nothing short of remarkable—elevated engagement, substantial growth in organic traffic, and a strengthened digital presence that resonated powerfully with the audience.

Endorsements

N.K.

Susie was instrumental in spearheading the SEO/Marketing Services team, and under her guidance, our department flourished. Susie excelled in crafting custom digital marketing strategies tailored to each client's unique goals and objectives. Her leadership extended to managing a team of 10+ marketing professionals, ensuring alignment with organizational growth and acquisition goals.

D.W.

The saying “two heads are better than one” will always ring true, especially if one of those heads belongs to Susie Bacus. Susie and I have built and executed multiple long-term online strategies on behalf of several clients now, reaching a level of efficiency I’ve not seen anywhere else. Detail-oriented and well-prepared, Susie raises our game when meeting with clients, and I always feel more confident having her on my team. If she doesn’t know the answer to something, you can be certain that she will have a rigid solution by the end of the day. Her greatest ability is condensing large projects into manageable tasks at which we chip away at little by little. To me, the name “Susie” is analogous with productivity. She would be a valuable asset to have on any team in any field of work.

B.B.

Susie was great to work with/for. She put thought into all the work she did, and made sure that everyone on the team felt heard and valued. In the digital marketing / SEO world, you have to stay up-to-date on all the latest trends and algorithm changes, and Susie was someone that I turned to often when I needed strategic advice. I can't say enough good things about her!

You see things; and you say “Why?” But I dream things that never were; and I say “Why not?”

George Bernard Shaw

SUSIE B. & CO.

Let's work together

contact ME

susie.m.bacus@gmail.com

EST TIMEZONE - VIRGINA - USA